Picture this, you are about to start a new online business adventure, your business plan is complete and the funding agreed. You’ve spotted a gap in the market and you are ready to go.
But wait, are you sure you have the right business and domain name? After all, first impressions count and you want to be remembered, don’t you? I thought so and remembered in the right context too. Hang on, what about search engine marketing I hear you gasp?
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